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What is a Microsite?
A microsite is a website that promotes a company's products, services, campaigns, events, or entire brand. Usually a different domain or subdomain
Focused Marketing Campaigns
Microsites are often used to support a specific product launch, promotional event, or campaign, providing a dedicated platform to drive engagement and conversions.
Targeting a Specific Audience
They allow the company to tailor content to a particular group without the constraints of the broader corporate website.
Highlighting a Single Product or Service
A microsite can spotlight a single offering with detailed content, separate from the distractions of the company’s other offerings.
Event or Initiative Promotion
Companies frequently use microsites to provide detailed information and updates for events, initiatives, or CSR projects.
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Sign up for product or newsletter / Contact form
Perhaps you have a products launching and you want to inform about the upcoming product as well as get them to sign up to the latest news sorrounding it or be on a limited list or sign up to get discount on the first products being sold.